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Writing to manage

Five things managers have to write well

March 25, 2018 justwrite Leave a comment

If you’re a manager, you’ll want to inspire, motivate and persuade people. If you don’t, you risk having disengaged workers,…

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Posted in: Leadership Filed under: persuasion, planning
Business writing tips

Improve your writing in 30 seconds – three quick tips for busy people

March 13, 2018 justwrite Leave a comment

Three things to do to make sure your writing has strong impact: 1. Write straightforwardly People trust and respect us…

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Posted in: Language Filed under: style

The art of persuasion

February 24, 2018 justwrite Leave a comment

Good writing is good for your career. It gets you noticed, builds relationships and drives sales. So how can we…

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Posted in: Language Filed under: persuasion

Analysis: why CAMRA’s apology tastes flat

February 17, 2018 justwrite Leave a comment

I recently warned of some pitfalls to avoid when writing apologies. Now another organisation has ended up in the spotlight.…

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Posted in: Marketing Filed under: apology writing, etiquette
Halsey Him and I grammar

Why Halsey is right to sing “I” (but not “him”): subject complements

February 11, 2018 justwrite 8 Comments

A little musical grammar in the spotlight this week. I am his, and he is mine In the end, it’s…

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Posted in: Language Filed under: grammar
How not to write an apology

How not to write an apology

February 3, 2018 justwrite 1 Comment

There’s a lot of sorry people at the moment, so let’s look at the art of apology writing. A good…

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Posted in: Marketing Filed under: apology writing, etiquette, word choice
When to use which or that

Which and that—what’s the difference?

January 27, 2018 justwrite 1 Comment

Should I use which or that? These words are easily confused. People often use them interchangeably, but the word you…

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Posted in: Punctuation and grammar Filed under: grammar, word choice
Online tools to make your writing shine

Five online tools to make your writing shine

January 20, 2018 justwrite Leave a comment

Always aim to make your writing clear, concise and easy to read. In a recent article about weak words, I…

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Posted in: Language Filed under: resources
choosing a writing style guide

Whose authority do I follow? Choosing a writing style guide

January 13, 2018 justwrite 2 Comments

Writing style guides In important documents we need to use correct English. But what is “correct” English? How do we…

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Posted in: Punctuation and grammar Filed under: style
Drop these empty adjectives

How to write wholesomely: drop these empty words

January 7, 2018 justwrite 4 Comments

Weak words Empty words are ones that don’t provide anything new. They don’t help paint a picture, nor do they help…

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Posted in: Language Filed under: persuasion, readability, verbs

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